WORX

WORX 2026 Brand Audit

Website: worx.com

Customer Service: +1 (888) 467-6978

Brand Strength: Strong (68)

Trust
Strong
Website Authority
Website Mentions
Negative Website Mentions Ratio
Reliability
Average
Return Policy Type
Return Policy (Days)
Website Performance
Customer Service
Exceptional
Customer Support Phone
Customer Support Chat
  • Our research shows that WORX ranks in the top 9% for Brand Strength for all brands in our data set and ranks 124% stronger than the average.
  • Ranks in the top 8% for Trust for all brands in our data set and ranks 157% stronger than the average.
  • Ranks higher for Reliability than 54% of other brands in our data set and ranks 43% stronger than the average.
  • Ranks higher for Support than 82% of other brands in our data set and ranks 198% stronger than the average.

Winnowl Index : AVERAGE

Battery Powered Push Lawn Mowers

  • At a 76 average Winnowl Index, WORX outranks 89% of the other brands in this class.

Battery Powered Self-Propelled Lawn Mowers

  • At a 70 average Winnowl Index, WORX outranks 69% of the other brands in this class.

Battery Powered Robotic Lawn Mowers

  • With a 68 Winnowl Index, WORX ranks lower than 44% of competitors in this class.

Performance : Average

Battery Powered Push Lawn Mowers

  • 62 Performance Score - outperforms 75% of the other brands in the class.

Battery Powered Self-Propelled Lawn Mowers

  • 60% higher Number of Batteries (2.7 count) than the class average (1.7 count).
  • 51 Performance Score - underperforms 64% of the other competitors in the class.

Battery Powered Robotic Lawn Mowers

  • With an average of 3 Years, WORX averages 71% higher Warranty than the class average (1.8 Years).
  • 50 Performance Score - underperforms 67% of the other competitors in the class.
  • 23% worse Maximum Slope (30 %) than the class average (39.2).

Value : Fair

Battery Powered Push Lawn Mowers

  • 6% more performance per dollar than other brands in the class.
  • The $277.62 average price is slightly more expensive (6%) than the $262.51 average class price.
  • With a Value Score of 79, WORX lags behind 63% of the other brands in the class for value.

Battery Powered Self-Propelled Lawn Mowers

  • 14% more performance per dollar than other brands in the class.
  • The $570.96 average price is 13% less expensive than the $656.62 average class price.
  • With a Value Score of 84, WORX lags behind 52% of the other brands in the class for value.

Battery Powered Robotic Lawn Mowers

  • 20% less performance per dollar than other brands in the class.
  • The $699.99 price is 16% more expensive than the $605.44 average class price.
  • With a Value Score of 63, WORX lags behind 78% of the other brands in the class for value.

Methodology

Brand

  • By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
  • For WORX, our data team analyzed and rated the performance and value of 7 products across 3 classes.

Battery Powered Push Lawn Mowers

Performance: Strong (79)
Value: Fair (51)
Brand Strength: Strong (68)
Winnowl Insight: Premium support level. A 4 to 6-year window signals high manufacturer confidence in the build quality and component lifespan.
Performance: Average (60)
Value: Fair (55)
Brand Strength: Strong (68)
Winnowl Insight: Dual-battery advantage. Provides a critical safety net and allows for continuous work on larger residential properties.
Performance: Strong (62)
Value: Fair (49)
Brand Strength: Strong (68)
Winnowl Insight: Dual-battery advantage. Provides a critical safety net and allows for continuous work on larger residential properties.

Battery Powered Robotic Lawn Mowers

Performance: Mediocre (36)
Value: Weak (26)
Brand Strength: Strong (68)
Winnowl Insight: Our audit identifies Weak Value, as the utility relative to the $699.99 investment is 44% less than the $599.36 baseline.

Battery Powered Self-Propelled Lawn Mowers

Performance: Strong (65)
Value: Fair (53)
Brand Strength: Strong (68)
Winnowl Insight: The Mediocre Value rating identifies a "Logo Tax" where the $799.99 cost is 26% less efficient than the $658.14 class average.
Performance: Mediocre (39)
Value: Strong (71)
Brand Strength: Strong (68)
Winnowl Insight: Has a Mediocre Performance rating because it's overall Performance is 26% below the average with specs like a 45 minutes Total Run Time that may mean you will likely be able to mow a typical front and back yard on one charge without having to stop to find a charger.
Performance: Mediocre (34)
Value: Mediocre (40)
Brand Strength: Strong (68)
Winnowl Insight: The Mediocre Value rating identifies a "Logo Tax" where the $552.91 cost is 28% less efficient than the $658.14 class average.