Brand Strength: Average (59)
Trust
Average
Reliability
Strong
Customer Service
Average
- Ranks higher for Trust than 86% of other brands in our data set and ranks 124% stronger than the average.
- Ranks higher for Reliability than 89% of other brands in our data set and ranks 84% stronger than the average.
- Ranks higher for Support than 51% of other brands in our data set and ranks 49% stronger than the average.
- Our brand audit shows that Makita ranks higher for Brand Strength than 82% of other brands in our data set and ranks 93% stronger than the average.
Winnowl Index : AVERAGE
Battery Powered Self-Propelled Lawn Mowers
- With a 66 Winnowl Index, Makita ranks lower than 64% of competitors in this class.
Battery Powered Push Lawn Mowers
- With a 40 Winnowl Index, Makita ranks lower than 97% of competitors in this class.
Performance : Average
Battery Powered Self-Propelled Lawn Mowers
- 57 Performance Score - outperforms 77% of the other brands in the class.
- With an average of 4 count, Makita averages 140% higher Number of Batteries than the class average (1.7 count).
- 20% higher Cutting Height Adjustment (8.4 settings) than the class average (7 settings).
- 37% worse Battery Voltage (36 V) than the class average (57.1).
Battery Powered Push Lawn Mowers
- With an average of 10 settings, Makita averages 76% higher Cutting Height Adjustment than the class average (5.7 settings).
- 27% higher Cutting Width (21 inches) than the class average (16.6 inches).
- 32 Performance Score - underperforms 97% of the other competitors in the class.
- At 0 count, Makita averages 100% worse Number of Batteries than the class average (1.5 count).
Value : Mediocre
Battery Powered Self-Propelled Lawn Mowers
- 25% less performance per dollar than other brands in the class.
- The $908.49 price is 38% more expensive than the $656.62 average class price.
- With a Value Score of 60, Makita lags behind 92% of the other brands in the class for value.
Battery Powered Push Lawn Mowers
- 78% less performance per dollar than other brands in the class.
- The $681.99 price is 160% more expensive than the $262.51 average class price.
- With a Value Score of 28, Makita lags behind 100% of the other brands in the class for value.
Methodology
Brand
- By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
- For Makita, our data team analyzed and rated the performance and value of 6 products across 2 classes.
Battery Powered Push Lawn Mowers
Performance:
Average (52)
Value:
Weak (16)
Brand Strength:
Average (59)
Winnowl Insight: At $681.99, your purchasing power is effectively reduced, as you are getting 65% less performance for every dollar spent compared to the $262.51 average—solidifying its position as a Weak Value.
Battery Powered Self-Propelled Lawn Mowers
Performance:
Strong (63)
Value:
Fair (48)
Brand Strength:
Average (59)
Winnowl Insight: The Mediocre Value rating is driven by a $851.56 cost that results in 25% lower hardware efficiency than the $658.14 class mean.
Performance:
Average (59)
Value:
Fair (49)
Brand Strength:
Average (59)
Winnowl Insight: Compact cutting deck. Requires more passes to cover the same area compared to standard models.
Performance:
Average (59)
Value:
Fair (47)
Brand Strength:
Average (59)
Winnowl Insight: The Mediocre Value rating is driven by a $823.98 cost that results in 32% lower hardware efficiency than the $658.14 class mean.
Performance:
Strong (63)
Value:
Mediocre (38)
Brand Strength:
Average (59)
Winnowl Insight: The Weak Value rating is driven by a $1,089.93 cost that results in 41% lower hardware efficiency than the $658.14 class mean.
Performance:
Average (54)
Value:
Mediocre (35)
Brand Strength:
Average (59)
Winnowl Insight: At $989.00, you’re capturing 47% less Performance per dollar than the $658.14 average, confirming its Weak Value status.