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BLACK+DECKER 2026 Brand Audit

Website: blackanddecker.com

Customer Service: None

Winnowl Brand Strength Verdict

Average
54 Brand Strength
+82% above 30 Global Baseline
Ranked #32 out of 185

Brand Strength Factors

Trust

Strong
80.54 /100
+67.3% above 48.14 baseline
Notable Advantage

Reliability

Average
Top 5% in Class
Rank: #8 of 185
Score
56.47/100
+20.8% above 46.73 baseline
Notable Advantage

Customer Service

Mediocre
At Baseline
Score
25/100

BLACK+DECKER Class Audits

BLACK+DECKER Battery Powered Push Lawn Mowers

Class Stats
Models 1
Market Share 1.1%

Winnowl Index

DEFICIENT
33.70
-36.1% below 53.34 baseline

WS - Usable Energy Capacity

Mediocre
Bottom 10% in Class
Rank: #33 of 36
Score
64 Wh
-67.4% below 192 Wh baseline
Notable Deficit

Price Positioning

Average
$169
-35.6% below $219.99 baseline

Market Value Index (MVI)

Weak
28
-35.7% below 40 baseline

Performance

Weak
Bottom 5% in Class
Rank: #35 of 36
Score
22.39
-54.5% below 51.99 baseline