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Firstrend 2026 Brand Audit

Website: firstrend.net

Customer Service: +1 (888) 426-4118

Winnowl Brand Strength Verdict

Mediocre
29 Brand Strength
29 /100
-4% below 30 Global Baseline
Ranked #106 out of 185

Brand Strength Factors

Reliability

Weak
16.40 /100
-64.9% below 46.73 baseline

Customer Service

Mediocre
At Baseline
Score
25/100

Trust

Average
44.36 /100
-7.9% below 48.14 baseline

Firstrend Class Audits

Firstrend Wireless Home Security Camera Systems - NVR

Class Stats
Models 3
Market Share 6.7%

Winnowl Index

MEDIOCRE
47.88
-2.6% below 51.94 baseline

MFR - Camera Resolution

Mediocre
2 MP
-29.0% below 4 MP baseline

Price Positioning

Average
$319.99
-5.3% below $299.99 baseline

Market Value Index (MVI)

Fair
49
-0.6% below 54 baseline

Performance

Mediocre
47.67
+3.3% above 50.09 baseline