Brand Strength: Mediocre (27)
Trust
Weak
Reliability
Mediocre
Customer Service
Average
- Ranks higher for Support than 51% of other brands in our data set and ranks 49% stronger than the average.
- Ranks lower for Trust than 58% of other brands and ranks 32% worse than the average.
- In our brand audit, we found that ranks lower for Reliability than 58% of other brands and ranks 26% worse than the average.
- In our brand audit, we found that Firstrend ranks lower for Brand Strength than 55% of other brands and ranks 12% worse than the average.
Winnowl Index : AVERAGE
Wireless Home Security Camera Systems - NVR
- With a 63 Winnowl Index, Firstrend ranks lower than 48% of competitors in this class.
Performance : Average
Wireless Home Security Camera Systems - NVR
- 51 Performance Score - outperforms 59% of the other brands in the class.
- 108% higher Storage Capacity (2333.3 GB) than the class average (1123.2 GB).
Value : Fair
Wireless Home Security Camera Systems - NVR
- 21% more performance per dollar than other brands in the class.
- The $293.32 average price is slightly less expensive (5%) than the $309.60 average class price.
- With a Value Score of 88, Firstrend lags behind 52% of the other brands in the class for value.
Methodology
Brand
- By analyzing key factors like website authority, consumer sentiment, customer service channels, returns, and warranties, we provide data-driven ratings for Trust, Reliability, and overall Customer Support. These three indices are weighted to make up the final Brand Strength Score.
- Our data team analyzed and rated 3 Firstrend model for performance and value.
Wireless Home Security Camera Systems - NVR
Performance:
Strong (77)
Value:
Fair (58)
Brand Strength:
Mediocre (27)
Winnowl Insight: Based on Weak Brand Trust and Mediocre Brand Reliability, Firstrend has Mediocre Brand Strength; something you should consider before purchasing.
Performance:
Average (48)
Value:
Mediocre (45)
Brand Strength:
Mediocre (27)
Winnowl Insight: At $319.99, you are capturing 11% less Performance per dollar than the $309.60 average, confirming its Mediocre Value status.
Performance:
Mediocre (26)
Value:
Fair (49)
Brand Strength:
Mediocre (27)
Winnowl Insight: Ranking as Mediocre Performance, the Resolution of 2 MP is a technical floor that lags 54% behind the field and may mean you will likely find the 1080p footage lacks the sharpness needed for identifying small details in a wireless stream, especially at a distance.