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Baseus 2026 Brand Audit

Website: baseus.com

Customer Service: +1 (800) 220-8056

Winnowl Brand Strength Verdict

Average
58 Brand Strength
+96% above 30 Global Baseline
Ranked #20 out of 185

Brand Strength Factors

Customer Service

Average
Class Leader
Rank: #1 of 185
Score
50/100
Notable Advantage

Trust

Strong
80.33 /100
+66.9% above 48.14 baseline
Notable Advantage

Reliability

Average
44.36 /100
-5.1% below 46.73 baseline

Baseus Class Audits

Baseus Wireless Home Security Cameras

Class Stats
Models 2
Market Share 2.1%

Winnowl Index

MEDIOCRE
At Baseline
Score
57.22

Price Positioning

Average
Bottom 10% in Class
Rank: #42 of 46
Score
$184.99
+36.3% above $109.99 baseline

MFR - Camera Resolution

Average
2.50 MP
-6.8% below 2 MP baseline

Market Value Index (MVI)

Mediocre
34.50
-46.8% below 46 baseline

Performance

Mediocre
48.26
+5.6% above 42.13 baseline